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The Language of Content Strategy by Scott Abel, Rahel Anne Bailie

The Language of Content Strategy Scott Abel, Rahel Anne Bailie ebook
Page: 138
Format: pdf
Publisher: XML Press
ISBN: 9781937434342

May 6, 2014 - Content strategy is difficult enough when brands are confined to one region, country, or territory such North America or the U.K. Feb 16, 2012 - Content and your brain. Apr 26, 2014 - Peter LaMotte, senior vice president and digital communications chair at Levick, describes the balance between creativity and business strategy as two separate but supportive halves of every visual content strategy. Another one is the "Content-Language" meta tag. As the language center, the neocortex is most concerned with the analytical, rational, and logical. Mar 3, 2014 - A recent work by Scott Abel, Rahel Anne Bailie, and 52 industry specialists — The Language of Content Strategy — may be what helps remedy the vocabulary problem. When we think, speak, read, listen to music, or attempt to do anything remotely detail oriented, we use our brain's neocortex. When building digital asset management or other shred asset systems, taking into account local needs such as language is an important consideration. Jan 10, 2014 - Here's how to take your SEO-friendly content strategy to an international audience by creating a true content resource for visitors in the location you're targeting. It becomes exponentially more complex when multiplied by Europe, the Middle East, Africa, Asia, and all the component countries, territories, and regions that comprise these areas. 1 day ago - “We're excited about Swift because it brings a whole host of new language features to iOS and OS X development,” said Fosco Marotto, Parse's, in a blog post. Mar 12, 2014 - Social conversations not only add a wealth of insight and “texture” to inform ad copy and content strategy, but can also contribute directly to target keyword selection and expansion. In other words the What that should tell you, my fellow lovers of content, is that the most effective strategy leads to work that speaks bi-directionally—to both the rational and emotional parts of our brain. May 4, 2014 - My husband and I had a rare date night last weekend to celebrate our 15th wedding anniversary, and we celebrated by going to Philadelphia to see British comedian Eddie Izzard.